PocketDoc, the first african unicorn?

 


PocketDoc is a mobile application, created by the doctor Imad Chakri. 100% Moroccan, it provides doctors and health professionals with reliable and fast information to facilitate their daily life.

Making life easier for doctors is the main objective of PocketDoc. Created in 2018 by Imad Chakri, the mobile app gives the medical profession quick access to reliable medical information, communication channels where doctors can collaborate, and continuing education tools.


"The PocketDoc story started during my last year as a medical student in Oujda. Although I had spent the last 7 years memorizing medical information, I could forget some important information, whether it was a prescription or a diagnosis while working in the emergency department.


On several occasions, I had to dispense with patients to search on Google or call a colleague, or treat the symptoms of the patient and not the causes of the disease", confides the founder and CEO of the startup to the newspaper Le Matin.


To remedy this problem, Imad Chakri began to develop, alone, his application, having knowledge since his youth in coding. "You have to know that sometimes a medical prescription can contain two or three drugs that normally should not be prescribed at the same time.


To avoid this type of medical error, we allow our doctors to quickly check for inadvisable or contraindicated interactions," explains the founder.


PocketDoc wants to become the ally of the medical profession. The application provides access to several features and medical content such as a list of more than 300 pathologies with information from diagnosis to treatment in 23 medical specialties, in addition to a drug database, medical semiology, a space for collaboration and exchange between doctors.


The application has also just integrated a new functionality for drug interactions. "It is important to know that sometimes a medical prescription can contain two or three drugs that normally should not be prescribed at the same time.


To avoid this type of medical error, we allow our doctors to quickly check for the presence of interactions that are not recommended or contraindicated," develops the CEO of the platform.


Friend of doctors and health professionals in Morocco and Africa, the mobile application already has 50,000 members, with various profiles from medical students to pharmacists through general practitioners and specialists without forgetting nurses.


The popularity of PocketDoc means that it is used in more than 25 countries, including Morocco, Algeria, France and Tunisia. For its development, "we are currently adding information on drugs marketed in each African country in order to capture the entire French-speaking market," says Imad Chakri.


In the medium term, PocketDoc intends to attack the English-speaking market by translating the application into English, and become the reference medical platform on the continent. PocketDoc quickly attracted the British gas pedal, The Baobab Network, which injected 25,000 dollars into the startup.


The company also benefited from the CGC InnovIdea Fund, thanks to a DH100,000 financing via the MCISE incubator. For this year, the application intends to raise new funds. "We have several objectives for this year along different dimensions, including adding 3 more features, doubling the number of users to reach 100,000 doctors and health professionals and signing a partnership with learned societies of 5 medical specialties, "he notes.


With a business model that relies on advertising and subscription sales, PocketDoc is a pre-revenue model, "we will start the first element of our business model which is pharmaceutical advertising this year and we are developing premium features that will be paid".


Translated with www.DeepL.com/Translator (free version)

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